Samples

For 1800Accountant.com new product and services marketing including:

• Landing Page
• Facebook / OOT :15 and :30 ads
• Google Ads
• Facebook Ads
• Headlines and leads
• Blog Content

"Warren was a joy to work with - a stream of great ideas that went above and beyond the assignment. Contributed in ways we didn’t expect, but were delighted to receive."

View a variety of online content written for an early SaaS startup.

Blog post for consumer product about caffeine and UTI. 

Warren works at the intersection of change and innovation, often defining the future. Recent work included roadmapping product features and innovations for ecommerce B2C CPG and fintech sites. Both required 'front-end' UX / UI redesign with a focus on accessibility and solutions for Google's new SEO-impacting rules. Each involved extensive user testing. One heavily qualitative, the other heavily CRO A/B quantitative-testing.

Warren's experience includes leading cross-functional teams with Agile methodology,  working closely with teams (including legal and compliance) and outside agencies and 3rd party integration partners.

Product Marketing: Selling a product no one ever imagined. Perrier's US intro as the first bottled water.

 2016 Landing Page 

Warren founded and launched an ecommerce, subscription-model, internet coffee retailer that supported national non-profits with donations. He wrote all the content.

Copywriting: ABM Sales Brochure - Selling the unimagined benefits of wireless data at the beginning when office connectivity was still via dial-up. 

Trade Show one page sales sheet

Long-form blog & flyer describing deployment. Warren designed and wrote in Photoshop.

Product Marketing: 'Pain-Point' feature comparison to market leader drives 20% market share in six months for this database.

Long-form blog and sales aid describing deployment. Warren designed and wrote in Photoshop.